Research and analysis
Research report: assessing the impacts of changes to the society lotteries sales limit
WPI Economics鈥� research into the impact of the 拢50 million annual ticket sales limit for society lotteries and the possible impact of increasing this limit.
Documents
Details
To understand the impact of increasing the society lotteries sales limit, the Department for Culture, Media and Sport commissioned independent research to look at the scale of the society lotteries sector, the relationship between society lotteries and the National Lottery, and the impact of any future changes to the sales limit.
This report presents the main findings from this research. It estimates the current impact of the 拢50 million annual ticket sales limit and models the potential effects of raising or removing this cap.
Key areas
Key areas covered in the report include:
- Overall market structure: Analysis of the current lottery landscape and dynamics.
- Charity sector engagement: Understanding how charities benefit from and engage with lottery funding.
- Consumer behaviour: Insights into what motivates players and potential substitution effects.
- Regulatory impacts: Direct assessment of the effects of sales limit changes on ticket sales, market share, and good causes funding for both society lotteries and the National Lottery.
- Broader gambling context: Consideration of lotteries within the wider gambling landscape and associated harms.
Updates to this page
Published 26 June 2025